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DTSTART;TZID=America/New_York:20261021T113000
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UID:27008623-1792582200-1792584900@www.focalcxm.com
SUMMARY:Reimagining Enterprise Territory Management in Life Sciences: From Manual to Automated\, Rules-Driven Management
DESCRIPTION:Territory alignment in Life Sciences is becoming increasingly complex. Changing business rules\, market structures\, account assignments\, and user responsibilities can make territory updates time-consuming and difficult to manage consistently.  \nCommercial teams need greater visibility into proposed changes\, confidence that business rules are applied consistently\, and the ability to understand the impact before changes are implemented.  \nAn Enterprise Territory Management Solution can bring structure and automation to this process — enabling teams to configure reusable rules\, simulate proposed alignments\, introduce approvals\, and automate territory assignments.  \nJoin us to explore how Life Sciences organizations can modernize territory management and move from manual alignment to a more structured\, rules-driven approach.  \nDuring this webinar\, you’ll learn:  \n\nSimplify Territory Alignment – Use configurable business rules to manage complex territory structures and alignment requirements. \nStandardize Territory Changes – Create reusable rules to manage recurring alignment activities consistently across markets. \nSimulate Before Implementation – Preview proposed territory changes\, review assignments\, and identify issues before changes are applied. \nGovern Territory Creation – Introduce approval workflows to ensure the right business stakeholders review territory changes. \nManage Territory Hierarchies – Easily navigate\, create\, and manage territory structures through an intuitive interface. \nAutomate Territory Assignments – Apply business rules automatically to reduce repetitive manual work and improve consistency. \nImprove Visibility and Control – Track territory changes and understand what changed\, when it changed\, and how decisions were applied.\n\nWho Should Attend:  \n\nCommercial Operations and Sales Operations leaders  \nTerritory Management and Sales Planning teams  \nSales Force Effectiveness leaders  \nCRM and Commercial Technology leaders  \nCommercial IT and Data leaders  \nLife Sciences organizations looking to modernize territory alignment and management  \n\nAbout the Presenters:  \nAdi Buddhavarapu:\nAdi is the co-founder and CEO of FocalCXM. Prior to founding Focal\, Adi had worked at Oracle Corporation as a Senior CRM Product Strategist where he developed world-class enterprise software for the global Life Sciences industry. He is passionate about re-engineering employee and customer journeys by leveraging CRM Platforms\, Great Data and AI.  \nJayanth Kumar Ramareddy:\nJayanth Kumar Ramareddy is a Salesforce Developer with expertise in enterprise integrations. He has hands-on experience building scalable CRM solutions across Healthcare and Life Sciences domains\, including complex rebate systems on Salesforce and AWS. He is passionate about architecting clean\, production-ready solutions that bridge business needs with modern cloud and platform technologies. 
URL:https://www.focalcxm.com/event/reimagining-enterprise-territory-management-in-life-sciences-from-manual-to-automated-rules-driven-management/
LOCATION:Zoom
CATEGORIES:Events
ATTACH;FMTTYPE=image/png:https://www.focalcxm.com/wp-content/uploads/2026/10/Reimagining-Enterprise-Territory-Management_v2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260924T113000
DTEND;TZID=America/New_York:20260924T121500
DTSTAMP:20260910T112904Z
CREATED:20260910T112806Z
LAST-MODIFIED:20260910T112904Z
UID:27008125-1790249400-1790252100@www.focalcxm.com
SUMMARY:Modernizing Wholesaler Claims & Rebate Operations: Improve Accuracy\, Visibility & Efficiency
DESCRIPTION:In many life sciences organizations\, wholesaler claim and rebate activity still lives across disconnected spreadsheets\, email threads\, and manual checks. The cost shows up everywhere: slow claim processing\, disputed and inaccurate claims\, exceptions that fall through the cracks\, and audit trails that are painful to reconstruct.  \nb2brebates changes that. It brings claim processing\, validation\, exception handling\, and end-to-end activity history into a single platform — so your team spends less time chasing claims and more time trusting the numbers.  \nJoin us for this insightful webinar to learn how b2brebates transforms wholesaler claim management and rebate operations by bringing claim processing\, validation\, exception handling\, and end-to-end activity history into a unified platform.  \nDiscover how organizations can reduce manual effort\, improve claim accuracy\, gain complete visibility into rebate activities\, strengthen auditability\, and enable faster\, more transparent\, and efficient rebate operations.  \nDuring this webinar\, you’ll learn:  \n\nCut the manual effort — how to automate claim intake\, processing\, and validation instead of reconciling by hand \nImprove claim accuracy — how built-in validation catches errors and mismatches before they become disputes \nHandle exceptions with confidence — a structured way to route\, resolve\, and track claim exceptions end to end \nSee everything in one place — complete visibility into rebate activity\, from claim submission to final resolution \nStrengthen auditability — a full\, end-to-end activity history that makes audits and reconciliation straightforward \nMove faster — how a unified platform enables more transparent\, efficient rebate operations at scale \n\nWho Should Attend:  \n\nMarket Access\, Contract & Pricing Operations\nRebate\, Chargeback & GTN teams\nFinance & Commercial Operations\nCommercial IT and data leaders evaluating rebate technology \n\nAbout the Presenters:  \nSreeni Aluri:\nSreeni Aluri is a seasoned technology leader with 20+ years of experience driving digital transformation in life sciences and manufacturing. He specializes in AI-powered automation\, compliance frameworks\, and large-scale system integrations that simplify complex processes and deliver measurable business impact. With deep domain expertise in rebate\, pricing\, and contract management\, Sreeni has helped organizations strengthen compliance\, improve operational efficiency\, and unlock real-time business visibility.  \nVamsi Mereti: \nWith over 8 years of industry experience\, Vamsi Mereti brings a deep understanding of business processes\, CRM systems\, and product strategy. Having worked as a Product Manager\, Business Analyst\, and Salesforce Administrator/Developer\, he combines technical expertise with strategic insight to deliver impactful business solutions. Vamsi excels in analyzing complex workflows\, optimizing operations\, and translating requirements into scalable solutions. His extensive hands-on experience with Sales Cloud and Salesforce products has enabled organizations to streamline their processes and achieve greater efficiency\, making him a trusted advisor and industry thought leader. 
URL:https://www.focalcxm.com/event/modernizing-wholesaler-claims-rebate-operations-improve-accuracy-visibility-efficiency/
LOCATION:Zoom
ATTACH;FMTTYPE=image/png:https://www.focalcxm.com/wp-content/uploads/2026/09/Modernizing-Wholesaler-Claims-V1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260813T113000
DTEND;TZID=America/New_York:20260813T123000
DTSTAMP:20260801T063354Z
CREATED:20260801T063154Z
LAST-MODIFIED:20260801T063354Z
UID:27008083-1786620600-1786624200@www.focalcxm.com
SUMMARY:Intelligent HCP Segmentation with Databricks
DESCRIPTION:Commercial teams across Life Sciences organizations have access to more customer data than ever before. Yet many still rely on static customer lists\, manual segmentation\, and disconnected systems to determine which HCPs to engage and when. \nAs a result\, sales reps spend more time deciding who to engage than preparing for meaningful conversations\, while commercial teams struggle to adapt to changing market dynamics and often miss high-value opportunities. \nThe challenge isn’t collecting more data — it’s turning it into actionable commercial intelligence. \nImagine a unified HCP profile that brings together customer information\, specialties\, affiliations\, engagement history\, territory alignment\, prescribing trends\, and consent data into a single commercial view. Now imagine AI and machine learning continuously analyzing that data to create intelligent\, dynamic HCP segments—helping sales reps engage the right HCP with the right message at the right time. \nJoin us for this insightful webinar to learn how Salesforce Life Sciences Cloud\, Databricks\, and machine learning work together to build unified HCP profiles and transform fragmented customer data into intelligent\, data-driven segments that enable smarter commercial decisions\, more personalized engagement\, and better business outcomes. \nDuring this webinar\, you’ll learn: \n\n\nBuild a unified HCP profile using Salesforce Life Sciences Cloud \n\n\nBring together customer\, engagement\, territory\, affiliation\, prescribing\, and consent data into a single commercial view \n\n\nCreate intelligent HCP segments using Databricks and Machine Learning \n\n\nPrioritize HCPs based on evolving business context instead of static segmentation rules \n\n\nEnable commercial teams to make faster\, data-driven decisions \n\n\nSupport personalized HCP engagement with scalable AI-powered insights \n\n\n Who Should Attend: \n\n\nCommercial Excellence Leaders \n\n\nSales Operations Teams \n\n\nField Force Effectiveness Leaders \n\n\nCommercial IT Leaders \n\n\nCRM Product Owners \n\n\nData & Analytics Teams \n\n\nSalesforce Life Sciences Cloud Program Teams \n\n\nDigital Transformation Leaders \n\n\n Key Business Takeaways: \n\n\nMove beyond static HCP segmentation \n\n\nImprove customer prioritization using AI-driven insights \n\n\nDeliver more personalized HCP engagement \n\n\nIncrease field force productivity \n\n\nEnable better commercial decision-making with unified customer intelligence \n\n\nBuild a scalable foundation for future AI-powered commercial use cases \n\n\nSpeakers: \nAdi Buddhavarapu:\nAdi is the co-founder and CEO of FocalCXM. Prior to founding Focal\, Adi had worked at Oracle Corporation as a Senior CRM Product Strategist where he developed world-class enterprise software for the global Life Sciences industry. He is passionate about re-engineering employee and customer journeys by leveraging CRM Platforms\, Great Data and AI. \nBhargavi Panchumarthi:\nBhargavi is a Technical Lead with over 10 years of experience specializing in digital transformation for the Life Sciences industry. With expertise in Salesforce\, Databricks\, AWS\, enterprise integration\, and AI\, she designs intelligent\, data-driven solutions that help organizations unify customer data\, optimize commercial operations\, and accelerate innovation through secure\, scalable cloud platforms.
URL:https://www.focalcxm.com/event/intelligent-hcp-segmentation-with-databricks/
LOCATION:Zoom
ATTACH;FMTTYPE=image/jpeg:https://www.focalcxm.com/wp-content/uploads/2026/08/HCP_Segmentation_with_Databricks_01.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260730T113000
DTEND;TZID=America/New_York:20260730T123000
DTSTAMP:20260716T115823Z
CREATED:20260716T114526Z
LAST-MODIFIED:20260716T115823Z
UID:27007993-1785411000-1785414600@www.focalcxm.com
SUMMARY:Beyond Semantic Search: Building Intelligent Enterprise Search with Ontology
DESCRIPTION:Enterprise Search has evolved significantly over the past decade—from keyword-based search to semantic search powered by AI. While semantic search has improved information retrieval by understanding the meaning behind user queries\, organizations are now facing a new challenge: enabling AI systems to truly understand enterprise knowledge and business context.  \nIn Life Sciences organizations\, critical information is distributed across CRM platforms\, Veeva Vault\, medical information systems\, clinical repositories\, regulatory content\, knowledge bases\, data lakes\, and numerous enterprise applications. Although semantic search helps users discover relevant information\, it often lacks the ability to incorporate business context into search results. \nThis is where Ontology-powered Enterprise Search becomes essential.  \nJoin FocalCXM for an insightful webinar on how Ontologies\, Enterprise Search\, and Generative AI work together to create intelligent knowledge discovery experiences for Life Sciences organizations.  \nLearn how ontologies provide the business context that enables enterprise search platforms to move beyond simple document retrieval to deliver connected\, context-aware knowledge across Clinical\, Commercial\, Medical Affairs\, Regulatory\, and Market Access functions.   \nDuring this session\, you’ll learn:  \n\nWhy semantic search alone is no longer sufficient for enterprise AI \nWhat an ontology is and how it connects enterprise knowledge  \nThe difference between keyword search\, semantic search\, knowledge graphs\, and ontology-driven search  \nHow ontologies improve search relevance through business context and relationships  \nHow ontology-powered enterprise search enhances Retrieval-Augmented Generation (RAG) \n\nWho Should Attend: \n\nCommercial IT Leaders  \nEnterprise Architects  \nEnterprise Search Teams  \nAI & Data Leaders  \nCRM & Veeva Platform Owners  \nEnterprise Application & Integration Teams  \nMedical Affairs Technology Leaders  \nClinical IT Leaders  \nKnowledge Management Professionals  \nDigital Transformation Leaders  \n\nSpeakers  \nSreeni Aluri\nSreeni Aluri is a seasoned technology leader with over 20 years of experience helping Life Sciences and Manufacturing organizations modernize enterprise platforms through AI\, Search\, Data\, and Automation. He specializes in Enterprise Search architectures\, AI-powered knowledge discovery\, large-scale integrations\, and building intelligent enterprise solutions that improve productivity\, compliance\, and business outcomes.  \nManogna Batchali\nManogna is a Software Engineer with 5+ years of experience in enterprise search and AI solutions. She has hands-on experience with OpenSearch\, Coveo\, and Sinequa\, and has worked on enterprise search and Generative AI applications. Her expertise also includes Python\, AWS\, and Databricks\, with a focus on building scalable and intelligent search solutions for enterprise platforms. 
URL:https://www.focalcxm.com/event/beyond-semantic-search-building-intelligent-enterprise-search-with-ontology/
LOCATION:Zoom
ATTACH;FMTTYPE=image/jpeg:https://www.focalcxm.com/wp-content/uploads/2026/07/Beyond_Semantic_Search_webinar_02.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260618T113000
DTEND;TZID=America/New_York:20260618T121500
DTSTAMP:20260610T023250Z
CREATED:20260603T125329Z
LAST-MODIFIED:20260610T023250Z
UID:27007870-1781782200-1781784900@www.focalcxm.com
SUMMARY:Enterprise Search and LLMs: Building Trusted AI for Life Sciences - Powered by OpenSearch
DESCRIPTION:Large Language Models (LLMs) have transformed how organizations access information. They can summarize documents\, answer complex questions\, generate insights\, and accelerate decision-making. However\, even the most advanced LLM is only as effective as the information it can access.  \nIn regulated Life Sciences organizations\, critical knowledge is distributed across numerous enterprise applications\, content repositories\, document management systems\, CRM platforms\, medical information systems\, clinical databases\, and compliance-controlled content platforms. Without a robust enterprise search foundation\, LLMs can only operate on limited or disconnected information\, increasing the risk of incomplete answers\, hallucinations\, compliance concerns\, and poor business decisions.  \nThis is where OpenSearch-powered Enterprise Search becomes essential.  \nJoin FocalCXM for an insightful webinar on how OpenSearch and Generative AI work together to create secure\, scalable\, and trusted knowledge discovery experiences for Life Sciences organizations.  \nLearn how Enterprise Search serves as the intelligence layer that connects disparate enterprise data sources\, enforces security and access controls\, improves content discoverability\, and provides the trusted retrieval foundation required for AI-powered experiences.  \nDiscover how modern organizations are leveraging OpenSearch to improve knowledge discovery\, strengthen compliance\, enhance productivity\, and enable reliable AI-driven decision-making across Clinical\, Commercial\, Medical Affairs\, and Market Access functions. \nDuring this session\, you’ll learn: \n\nWhy LLMs cannot answer questions based on information they cannot access \nThe limitations of standalone AI and why retrieval remains critical \nHow OpenSearch enables unified search across multiple enterprise repositories \nWhy permission-aware search is essential for regulated Life Sciences environments \nHow OpenSearch powers Retrieval-Augmented Generation (RAG) architectures for trusted AI experiences \nBest practices for building scalable AI-driven enterprise search platforms \nHow Enterprise Search improves productivity\, collaboration\, compliance\, and decision-making across business functions \nReal-world Life Sciences use cases for OpenSearch-powered knowledge discovery \n\nKey Takeaways  \n\nWhy Enterprise Search is more important than ever in the age of LLMs \nHow OpenSearch provides the trusted retrieval foundation required for enterprise AI \nHow OpenSearch helps organizations improve compliance\, governance\, and information accessibility \nBest practices for combining Enterprise Search and Generative AI to deliver secure and reliable business outcomes \nHow Life Sciences organizations can accelerate AI adoption while maintaining regulatory compliance and data security \n\nSpeakers:\nSreeni Aluri:\nSreeni Aluri is a seasoned technology leader with 20+ years of experience driving digital transformation in life sciences and manufacturing. He specializes in AI-powered automation\, compliance frameworks\, and large-scale system integrations that simplify complex processes and deliver measurable business impact. With deep domain expertise in rebate\, pricing\, and contract management\, Sreeni has helped organizations strengthen compliance\, improve operational efficiency\, and unlock real-time business visibility. \nAmaresh Ayinavolu:\nAmaresh is a technology professional with 7+ years of experience delivering scalable data and AI-driven solutions across life sciences and enterprise platforms. He specializes in cloud technologies\, AI/ML\, and modern data engineering using AWS\, Python\, Databricks\, and OpenSearch. With expertise in infrastructure automation\, system integrations\, and cloud-native architectures\, Amaresh focuses on building efficient\, scalable\, and business-driven solutions.
URL:https://www.focalcxm.com/event/enterprise-search-and-llms-building-trusted-ai-for-life-sciences-powered-by-opensearch/
LOCATION:Zoom
ATTACH;FMTTYPE=image/jpeg:https://www.focalcxm.com/wp-content/uploads/2026/06/Opensearch_LLM_webinar_linkedin_poster_updated_04.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260318T113000
DTEND;TZID=America/New_York:20260318T121500
DTSTAMP:20260306T064020Z
CREATED:20260302T144459Z
LAST-MODIFIED:20260306T064020Z
UID:27007219-1773833400-1773836100@www.focalcxm.com
SUMMARY:Agentic AI: The Future of Autonomous Rebate Operations
DESCRIPTION:Rebate operations in life sciences industry are complex — involving multiple stakeholders\, compliance requirements\, pricing structures\, and high financial risk.  \nTraditional systems rely heavily on manual monitoring and reactive decisions\, but what if your rebate system could flag risks automatically with simulation process\, evaluate trends\, and generate compliance summaries?  \nIn this webinar\, we will explore how AI agents can be used to run simulations on rebate calculations and reshape rebate governance by enabling intelligent decision-making and proactive compliance monitoring.  \nDuring this session\, you’ll learn:  \n\nWhat AI Agent is and how it differs from traditional AI & automation \nAI Agent – Rebate simulations \nAI-driven compliance and risk mitigation \nReal-world enterprise use cases and outcomes \n\nKey Takeaway:\nDiscover how AI Agents are transforming rebate operations by enabling systems that autonomously run rebate simulations\, monitor\, detect risks\, and recommend corrective actions in real time.  \nAbout the Presenters: \nSreeni Aluri: \nSreeni Aluri is a seasoned technology leader with 20+ years of experience driving digital transformation in life sciences and manufacturing. He specializes in AI-powered automation\, compliance frameworks\, and large-scale system integrations that simplify complex processes and deliver measurable business impact. With deep domain expertise in rebate\, pricing\, and contract management\, Sreeni has helped organizations strengthen compliance\, improve operational efficiency\, and unlock real-time business visibility.  \nVenkat Yerramsetti: \nVenkat is a seasoned technology leader with 15+ years of experience driving digital transformation in life sciences and manufacturing.
URL:https://www.focalcxm.com/event/agentic-ai-the-future-of-autonomous-rebate-operations/
LOCATION:Zoom
ATTACH;FMTTYPE=image/jpeg:https://www.focalcxm.com/wp-content/uploads/2026/03/Webinar-Agentic-AI-The-Future-of-Autonomous-Rebate-Operations.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260122T113000
DTEND;TZID=America/New_York:20260122T121500
DTSTAMP:20251209T074709Z
CREATED:20251121T090302Z
LAST-MODIFIED:20251209T074709Z
UID:10245-1769081400-1769084100@www.focalcxm.com
SUMMARY:The Trust Factor: Elevating CX Through Better Data for Commercial Success in Life Sciences
DESCRIPTION:Customer trust doesn’t happen by accident. It is built—or lost—through every interaction. In Life Sciences and Med-Tech\, where accuracy and compliance matter more than ever\, the reliability of your data directly impacts customer experience. \nToday’s organizations face challenges such as siloed CRMs\, inconsistent HCP master data\, disconnected content systems like Veeva Vault\, and low-confidence analytics. These issues lead to poor insights\, fragmented journeys\, and ultimately—loss of trust from HCPs\, patients\, and partners. \nThis webinar will show you how modern\, reliable data pipelines can fundamentally elevate customer experience. \nDuring this session\, you’ll learn: \n\nWhy trust is the #1 differentiator in the Life Sciences customer journey\nHow unreliable data erodes credibility with HCPs\, payers\, distributors\, and patients\nThe foundations of reliable data: accuracy\, completeness\, lineage\, validation\, and governance\nReal-world examples of how clean data improves omnichannel campaigns\, segmentation\, field insights\, and medical engagements\nHow to automate data quality through AI-assisted monitoring\, metadata enrichment\, and validation frameworks\nHow consistent\, high-quality data improves MLR workflows\, promo content lifecycle\, and compliance (PromoMats\, MedComms\, CRM)\nA blueprint for building a trustworthy customer experience layer on top of Salesforce\, Veeva\, and your data platform\nCase studies: Organizations that improved NPS\, adoption\, and engagement by fixing data reliability issues\n\nYou’ll leave with actionable strategies to: \n\nStrengthen trust across every customer touchpoint\nAccelerate compliant content delivery\nEmpower Sales\, MSLs\, and Service teams with dependable insights\nImprove personalization without compromising governance\nBuild a scalable data foundation that future-proofs your CX programs\n\nKey Takeaway:\nReliable data isn’t a technical goal—it’s a business imperative.\nOrganizations that invest in data trust win customer loyalty\, deliver smoother experiences\, and create meaningful differentiation in a crowded market. \nAbout the Presenters: \nAdi Buddhavarapu:\nAdi is the co-founder and CEO of FocalCXM. Prior to founding Focal\, Adi had worked at Oracle Corporation as a Senior CRM Product Strategist where he developed world-class enterprise software for the global Life Sciences industry. He is passionate about re-engineering employee and customer journeys by leveraging CRM Platforms\, Great Data and AI. \nAnand Rao:\nAnand Rao is a seasoned marketing leader with deep expertise in data management\, analytics\, and enterprise software. Currently leading GTM strategy\, brand\, and demand generation at Datagaps\, he is scaling marketing for this high-growth startup focused on automated data testing and observability. Anand brings a unique blend of product marketing precision and full-stack marketing execution – spanning content\, digital\, partner marketing\, and sales enablement.
URL:https://www.focalcxm.com/event/the-trust-factor-elevating-cx-through-better-data-for-commercial-success-in-life-sciences/
LOCATION:Zoom
ATTACH;FMTTYPE=image/jpeg:https://www.focalcxm.com/wp-content/uploads/2025/11/The_trust_factor_webinar-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251210T113000
DTEND;TZID=America/New_York:20251210T121500
DTSTAMP:20251210T055559Z
CREATED:20251117T092517Z
LAST-MODIFIED:20251210T055559Z
UID:10104-1765366200-1765368900@www.focalcxm.com
SUMMARY:AI-Powered Enterprise Search for Life Sciences: Drive Efficiency\, Improve Collaboration and Elevate CX
DESCRIPTION:How can business users in highly regulated industries like Life Sciences continue to comprehend vast volumes of information from diverse data sources — to make informed decisions\, gain insights\, and drive efficiency — while adhering to strict compliance standards? \nWe empower business users with AI-powered Enterprise Search to enhance discoverability\, improve coherence\, gain operational efficiency\, and strengthen collaboration across teams. \nJoin us for an exclusive session where our experts will showcase use cases from Life Sciences organizations that empowered their teams and customers to find the right information effortlessly. \nUse cases include: \n\n\nRegulatory Affairs and Clinical Trial Operations \n\n\nCommercialization \n\n\nMedical Affairs \n\n\nWho Should Attend \n\n\nRegulatory\, Clinical\, and Medical Affairs Professionals \n\n\nCommercial Operations & Marketing Leaders \n\n\nIT & Digital Transformation Leaders in Life Sciences \n\n\nKnowledge Management and Compliance Teams \n\n\nSpeakers : \nSreeni Aluri:\nSreeni Aluri is a seasoned technology leader with 20+ years of experience driving digital transformation in life sciences and manufacturing. He specializes in AI-powered automation\, compliance frameworks\, and large-scale system integrations that simplify complex processes and deliver measurable business impact. With deep domain expertise in rebate\, pricing\, and contract management\, Sreeni has helped organizations strengthen compliance\, improve operational efficiency\, and unlock real-time business visibility. \nJagadish Samatam:\nJagadeesh Samatam is a technology professional with hands-on experience in building AI-powered enterprise search and data intelligence solutions. He specializes in OpenSearch\, LangChain\, and AWS-based architectures that connect structured and unstructured data to drive smarter decision-making. With a strong background in Generative AI\, Jagadeesh focuses on designing scalable\, efficient\, and secure systems that enhance knowledge discovery and operational performance across life sciences and commercial domains. \n 
URL:https://www.focalcxm.com/event/ai-powered-enterprise-search-for-life-sciences-drive-efficiency-collaboration-and-elevate-cx/
ATTACH;FMTTYPE=image/jpeg:https://www.focalcxm.com/wp-content/uploads/2025/11/AI-Powered-Enterprise-Search-for-Life-Sciences_10_dec.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251028T113000
DTEND;TZID=America/New_York:20251028T121500
DTSTAMP:20251029T111914Z
CREATED:20251001T091806Z
LAST-MODIFIED:20251029T111914Z
UID:10048-1761651000-1761653700@www.focalcxm.com
SUMMARY:AI-Driven B2B Rebate Management: Reduce Costs\, Improve Efficiency & Ensure Regulatory Compliance
DESCRIPTION:In today’s complex business environment\, rebate programs are both a growth driver and a hidden challenge. \nAnimal Health Organizations often face challenges with fragmented rebate processes\, lack of visibility in rebate calculations\, and compliance-related risks. Gaps in rebate calculation and tracking create inaccuracies\, lead to higher operational costs\, and delay customer payouts—directly affecting customer experience\, profitability\, and regulatory outcomes.  \nJoin our expert-led session to discover how our AI-powered rebate platform can simplify rebate management\, strengthen compliance\, and deliver real-time visibility across rebate programs. \nThis webinar will explore how our rebate management platform can help you: \n\nAutomate Rebate payout calculations with complete transparency. \nComplex business Rules creation and mapping with the contracts. \nContract creation & approval process. \nConfiguration-driven contract and rebate process. \nLeverage Salesforce for contract creation & automation \nLeverage Agentforce to quickly answer rebate-related queries. \nHigh-complexity Rules Engine with powerful logic features. \nMulti-currency Calculations for global operations. \nReal-time Approval of rebate proposals. \nAudit features for complete traceability. \nReal-time Rebate Simulations with Complete Audit Logs \nIntegration with finance systems such as SAP. \nReduce Operational Costs & manual effort through Automated workflows. \n\nWho Should Attend \n\nFinance & Sales Leaders aiming for accurate\, transparent rebate programs.\nLife Sciences & Manufacturing Executives looking to simplify rebate operations.\nRegulatory & Compliance Teams seeking proactive risk management.\n\nKey Takeaway \nLearn how to transform rebate management from manual\, fragmented\, and error-prone processes into a streamlined\, automated\, and compliance-ready system—empowering your teams to make faster decisions\, reduce costs\, and scale revenue with confidence. \nAbout the Presenters \nSreeni Aluri: \nSreeni Aluri is a seasoned technology leader with 20+ years of experience driving digital transformation in life sciences and manufacturing. He specializes in AI-powered automation\, compliance frameworks\, and large-scale system integrations that simplify complex processes and deliver measurable business impact. With deep domain expertise in rebate\, pricing\, and contract management\, Sreeni has helped organizations strengthen compliance\, improve operational efficiency\, and unlock real-time business visibility. \nVamsi Mereti: \nWith over 8 years of industry experience\, Vamsi Mereti brings a deep understanding of business processes\, CRM systems\, and product strategy. Having worked as a Product Manager\, Business Analyst\, and Salesforce Administrator/Developer\, he combines technical expertise with strategic insight to deliver impactful business solutions. Vamsi excels in analyzing complex workflows\, optimizing operations\, and translating requirements into scalable solutions. His extensive hands-on experience with Sales Cloud and Salesforce products has enabled organizations to streamline their processes and achieve greater efficiency\, making him a trusted advisor and industry thought leader. 
URL:https://www.focalcxm.com/event/ai-driven-b2b-rebate-management-reduce-costs-improve-efficiency-ensure-regulatory-compliance/
LOCATION:Zoom
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250925T113000
DTEND;TZID=America/New_York:20250925T121500
DTSTAMP:20250922T155511Z
CREATED:20250901T115609Z
LAST-MODIFIED:20250922T155511Z
UID:9973-1758799800-1758802500@www.focalcxm.com
SUMMARY:Staying Ahead of Compliance – Automating Metadata Change Detection in Veeva Vault
DESCRIPTION:In today’s regulated Life Sciences environment\, even the smallest undocumented change in metadata within Veeva Vault can trigger compliance risks\, audit findings\, and operational inefficiencies. Traditional manual monitoring is time-consuming\, error-prone\, and often reactive rather than proactive. \nAs a simple example\, Picklist values often change—either because of system updates or specific business needs. These changes can affect many processes\, so it’s important to identify them early\, keep teams aligned\, and ensure end-users are trained. \nJoin us for an exclusive session where our experts will showcase a cutting-edge solution that automatically detects\, tracks\, and reports on metadata changes in Veeva Vault—helping regulatory\, quality\, and IT teams stay compliant with confidence. \nThis webinar will explore how automation can: \n\nProvide visibility into metadata updates that may impact compliance.\nReduce anxiety & the burden on business and IT teams by eliminating manual checks.\nProactively flag potential risks to MLR workflows\, security roles\, document states\, and compliance-critical fields.\nStrengthen internal governance and ensure alignment with FDA\, EMA\, and other GxP guidelines.\n\nWho Should Attend:\n \n\nRegulatory Affairs & Compliance Leaders\nVeeva Vault Admins & IT Managers\nQuality Assurance Professionals\nCommercial & MLR Operations Teams\n\nKey Takeaway:\nLearn how to transform compliance monitoring from a reactive checklist into a proactive\, automated assurance system—giving your teams peace of mind and freeing up valuable time for strategic initiatives.  \nAbout the Presenters: \nAdi Buddhavarapu:  \nAdi is the co-founder and CEO of FocalCXM. Prior to founding Focal\, Adi had worked at Oracle Corporation as a Senior CRM Product Strategist where he developed world-class enterprise software for the global Life Sciences industry. He is passionate about re-engineering employee and customer journeys by leveraging CRM Platforms\, Great Data and AI. \nAshok Chilukuri:\nAshok is an Enterprise Architect with over 14+ years of experience driving digital transformation in the Life Sciences industry. He specializes in designing and delivering cloud-native\, search-optimized solutions that enable regulated enterprises to manage content and data at scale. \nHis expertise spans Veeva Vault integrations and migrations\, search and relevance engineering using Coveo and OpenSearch\, and AWS solution architecture with a strong focus on performance\, cost optimization\, and compliance. Ashok has successfully taken projects from proof-of-concept to production\, applying DevOps best practices to ensure reliability and scalability.
URL:https://www.focalcxm.com/event/staying-ahead-of-compliance-automating-metadata-change-detection-in-veeva-vault/
LOCATION:Zoom
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250813T113000
DTEND;TZID=America/New_York:20250813T121500
DTSTAMP:20250730T122129Z
CREATED:20250507T133820Z
LAST-MODIFIED:20250730T122129Z
UID:9610-1755084600-1755087300@www.focalcxm.com
SUMMARY:Unlock Compliant Digital Engagements: Integrating PromoMats with Salesforce Experience Cloud
DESCRIPTION:Join our exclusive webinar to discover how integrating Salesforce Experience Cloud with PromoMats can revolutionize engagement\, streamline content approvals\, and ensure compliance for Life Sciences and Healthcare businesses \nKey Highlights You’ll Learn: \n\nHow Salesforce Experience Cloud empowers you to create rich\, connected digital experiences.\nHow Veeva PromoMats ensures compliant\, up-to-date content delivery across portals.\nBest practices for integrating PromoMats with Experience Cloud.\nReal-world use cases for Life Sciences\, Healthcare\, and Pharma industries.\nCommon pitfalls to avoid during integration.\nLive Q&A with our experts.\n\n\nWhy Attend This Webinar? \n\nStay Ahead: Learn how top Life Sciences and Healthcare brands are transforming digital experiences with compliance at the core.\nExpert Insights: Hear from Salesforce Experience Cloud and Veeva vault PromoMats integration specialists with hands-on experience.\nActionable Strategies: Walk away with practical steps you can apply to your digital transformation journey.\nLive Q&A: Get your specific questions answered by industry experts during the session.\nFree Resources: Receive an exclusive integration checklist and the webinar recording after the session.\n\n  \nWho Should Attend: \n\nDigital Transformation Leaders\nCRM and Marketing Automation Managers\nRegulatory & Compliance Teams\nIT Heads in Pharma\, Biotech\, and Healthcare\nSalesforce Admins and Architects\n\n\nSpeakers:\n\n1. Thomas Marshal\n\n2. Rohan Dham
URL:https://www.focalcxm.com/event/unlock-compliant-digital-engagements-integrating-promomats-with-salesforce-experience-cloud/
LOCATION:Zoom
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250424T113000
DTEND;TZID=America/New_York:20250424T121500
DTSTAMP:20250409T170009Z
CREATED:20250409T094708Z
LAST-MODIFIED:20250409T170009Z
UID:9339-1745494200-1745496900@www.focalcxm.com
SUMMARY:Unlocking 360° Customer Insights: Integrating Databricks with Salesforce Data Cloud
DESCRIPTION:Discover how to empower your sales and service teams with real-time\, unified customer data — no complex coding required. \nWhat You’ll Learn\nSay goodbye to disconnected data systems and hello to effortless integration. In this session\, we’ll walk you through how we seamlessly connected Databricks with Salesforce Data Cloud to unlock real-time customer insights — all within the Salesforce environment. \nKey takeaways: \n\nConnected Databricks to Salesforce Data Cloud using secure\, scalable connectors\nStreamed real-time order data directly into Salesforce’s data model\nEnhanced the Account Record Page using a custom Lightning Web Component (LWC) to display order details\n\nWhy Attend:\nWith this integration: \n\nTeams gain instant access to complete customer profiles and order history\nSales and service reps can make faster\, smarter decisions without switching tools\nWorkflows are streamlined and customer engagement is transformed\n\nWhether you’re in Sales\, Service\, or IT\, this webinar will show you how to bring data and decisions closer together. \nInteractive Q&A\nHave questions about Salesforce Data Cloud? We’ll conclude the session with a live Q&A — your chance to dive deeper. \nReserve your spot today and learn how to unlock 360° customer insights.
URL:https://www.focalcxm.com/event/unlocking-360-customer-insights-integrating-databricks-with-salesforce-data-cloud/
LOCATION:Zoom
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250327T100000
DTEND;TZID=America/New_York:20250327T104500
DTSTAMP:20250317T092158Z
CREATED:20250312T144403Z
LAST-MODIFIED:20250317T092158Z
UID:9324-1743069600-1743072300@www.focalcxm.com
SUMMARY:Activating Enterprise Content: Omnichannel Content Delivery for CRM Teams and Customers
DESCRIPTION:In today’s fast-moving manufacturing world\, sales reps and customers need instant access to accurate product information\, pricing\, and sales materials to close deals faster. Join us for this webinar\, hosted in partnership with Infobip\, as we introduce an AI-powered chatbot seamlessly integrated with Infobip’s multi-channel communication platform and OpenSearch LLM for advanced content retrieval. \nLearn how this cutting-edge chatbot connects with CMS platforms (Box.com\, SharePoint\, OneDrive) to deliver real-time\, AI-powered insights directly to sales reps\, independent reps\, and customers—across web\, mobile\, WhatsApp\, and more. Say goodbye to outdated information and slow searches! \nDiscover how AI can enhance sales efficiency\, improve customer experience\, and seamlessly integrate with your CRM and ERP systems. Don’t miss this opportunity to see the chatbot in action with a live demo—register now!
URL:https://www.focalcxm.com/event/activating-enterprise-content-omni-channel-content-delivery-for-crm-teams-and-customers/
LOCATION:Zoom
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250313T120000
DTEND;TZID=America/New_York:20250313T124500
DTSTAMP:20250225T110649Z
CREATED:20250219T104111Z
LAST-MODIFIED:20250225T110649Z
UID:9281-1741867200-1741869900@www.focalcxm.com
SUMMARY:Unlock Business Transformation with AWS Bedrock & Generative AI
DESCRIPTION:Join us on March 13th\, Thursday 2025\, for an insightful webinar\, “Driving Business Transformation with AWS Bedrock and Generative AI\,” where we’ll explore how enterprises can harness the power of AWS Bedrock to drive innovation\, streamline operations\, and create new revenue opportunities. Discover how generative AI can revolutionize customer experiences and operational efficiency\, helping businesses stay ahead in a competitive landscape. \nThis session will provide practical strategies\, real-world applications\, and expert insights into integrating generative AI seamlessly into your business. \nAgenda\n\nAWS Bedrock Overview\nDeep Dive into Foundational Models\nHands-on Demonstration\nIntegration & Scalability\n\nKey Takeaways\n\nGain a solid understanding of AWS Bedrock and its foundational models\nLearn practical approaches to deploying and scaling AI models\nDiscover strategies for integrating generative AI into business workflows\nExplore best practices for seamless integration and scalability\n\nDon’t miss this opportunity to learn from experts and take your AI strategy to the next level. \nRegister now to secure your spot.
URL:https://www.focalcxm.com/event/unlock-business-transformation-with-aws-bedrock-generative-ai/
LOCATION:Zoom
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241205T120000
DTEND;TZID=America/New_York:20241205T124500
DTSTAMP:20241122T080654Z
CREATED:20241118T124839Z
LAST-MODIFIED:20241122T080654Z
UID:9005-1733400000-1733402700@www.focalcxm.com
SUMMARY:b2brebates – Complete Customer Loyalty Reward Solution
DESCRIPTION:Description:\n\nb2brebates is an affordable and comprehensive Rebate Management Solution built for the Salesforce platform\, to simplify and streamline the complexity of managing rebates across wholesalers\, manufacturers\, buying groups & distributors. \nWhat You’ll Learn: \n\n\nRules & Schema Management: \n\n\nLearn how to define and manage rules and schemas using predefined rule types\, including volume\, growth\, range\, promotional\, conditional\, and fixed rebates. \n\n\nContract Life Cycle Management: \n\n\nGain insights into systematically managing contracts—from creation through execution\, compliance\, and renewal or termination. \n\n\nRebate Services: \n\n\nExplore how to manage and process rebate simulations and calculations\, enabling your business to offer effective incentives to customers or partners. \n\n\nEmail Statements: \n\n\nUnderstand how to create and send summary statements to customers\, providing key information such as account activity\, billing details\, transactions\, or payments.In the Current Email Statement\, the application has only Email statement generation and download\, the rest of the above features are unavailable. \nWho Should Attend?This webinar is ideal for professionals managing rebate programs\, including: \n\n\nWholesalers \n\n\nManufacturers \n\n\nBuying Groups \n\n\nDistributors \n\n\nAnyone involved in the rebate management process \n\n\nAbout Presenters: \nNarender Rathod: \nAs a Product and Project Manager\, Naren has extensive experience with Rebates Solutions and has been helping with complex rules for leading Animal Health Companies in multiple Nations.  With Naren’s deep expertise and passion for Customer Loyalty Programs\, he is leading the development of  B2Brebates applications. \nVenkata Naidu Yerramsetti  \nVenkata Naidu Yerramsetti is a technical professional with 12 years of experience in software development\, currently excelling as a Tech Lead with demonstrated expertise in rebates\, client management\, and project delivery over seven years of expertise. \nCore strengths include Java and database management\, complemented by advanced proficiency in OpenRules and working knowledge of Veeva\, Vault\, and Salesforce platforms. Skilled in leading cross-functional teams and delivering scalable\, high-quality solutions that align with business goals. \nJoin us to explore how B2Brebates can transform rebate management and drive efficiency in your organization!
URL:https://www.focalcxm.com/event/b2brebates-complete-customer-loyalty-reward-solution/
LOCATION:Zoom
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241121T120000
DTEND;TZID=America/New_York:20241121T124500
DTSTAMP:20241114T130428Z
CREATED:20241030T081220Z
LAST-MODIFIED:20241114T130428Z
UID:8955-1732190400-1732193100@www.focalcxm.com
SUMMARY:End-to-End Customer Segmentation Solution Accelerator on Databricks
DESCRIPTION:Description: \nThe solution accelerator presents a customer segmentation use case on Databricks\, leading users through data ingestion\, insights\, and scalable data pipeline creation. Leveraging a CRM dataset and advanced segmentation techniques\, it enables a deeper understanding and personalization of customer experiences based on behavioral and demographic attributes. \nTopics Covered: \n\nData Preparation and Ingestion: Connecting to diverse CRM data sources and setting up secure ingestion.\nFeature Engineering: Transforming raw data into analyzable features.\nCreating Customer Profiles: Engineering meaningful features from CRM data.\nSegmentation Modeling: Selecting the appropriate clustering algorithm and training segmentation models.\nPersonalization and Actionable Insights: Interpreting each segment’s unique traits\, behaviors\, and value.\nData-Driven Decision-Making: Leveraging segment data to make strategic business decisions.\nDeployment and Monitoring: Setting up workflows for automated model retraining and real-time updates to segmentation results.\nScalability and Maintenance: Ensuring the solution’s scalability to accommodate growing datasets and continuous model improvement.\n\n  \nAbout the Presenters: \nVenkata Jyothi Kotra \nVenkata Jyothi Kotra is the Director of Data & AI at Focal CXM\, where she leads Data & AI Solutions for the commercial an public sector. Additionally\, she is an adjunct faculty member in Data Analytics at South New Hampshire University. With a deep focus on data modernization\, architecture\, governance\, and enterprise data modeling\, Ms. Kotra integrates data\, analytics\, and machine learning to drive decisions in sales\, marketing\, finance\, and operations. Her areas of expertise include big data\, cloud computing\, distributed data processing\, system upgrades\, and business process transformation. \nKarthik Chimalakonda \nKarthik Chimalakonda holds a Master’s in Data Science and works as a Data Science Engineer\, specializing in implementing advanced AI\, machine learning\, and generative AI solutions to solve complex business challenges. He has a proven track record of designing and deploying AI-powered systems across diverse sectors\, demonstrating his expertise in harnessing cutting-edge technologies to drive impactful results. \nRegister now to explore how Databricks can enhance your customer segmentation capabilities!
URL:https://www.focalcxm.com/event/end-to-end-customer-segmentation-solution-accelerator-on-databricks/
LOCATION:Zoom
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241114T120000
DTEND;TZID=America/New_York:20241114T124500
DTSTAMP:20241021T132706Z
CREATED:20240710T113455Z
LAST-MODIFIED:20241021T132706Z
UID:8717-1731585600-1731588300@www.focalcxm.com
SUMMARY:Securely Leveraging LLMs in Enterprises: A Step Towards Adapting GenAI
DESCRIPTION:In today’s rapidly evolving digital landscape\, enterprises are continually seeking innovative solutions to boost productivity\, streamline operations\, and maintain a competitive edge. Large Language Models (LLMs) have emerged as a pivotal technology driving this transformation across various industry verticals. We’re excited to invite you to our upcoming webinar\, “Harnessing Large Language Models Securely in Enterprises.” This session will explore the transformative potential of LLMs and how they can be securely integrated into the complex frameworks of modern enterprises.\nDuring this webinar\, you’ll gain valuable insights into: \n\n\nUnderstanding the capabilities and limitations of large language models and RAG architecture. \n\n\nImplementing robust security measures to protect sensitive enterprise data. \n\n\nExploring practical applications of LLMs across diverse industry sectors. \n\n\nBest practices for seamlessly integrating LLMs into existing enterprise workflows. \n\n\nLive demonstrations showcasing LLMs using Llama and OpenSearch. \n\n\nOur esteemed panel of experts\, including industry thought leaders and cybersecurity specialists\, will share their firsthand insights and actionable strategies to optimize LLM utilization while upholding data integrity and privacy standards.\nWhether you’re an IT professional\, data scientist\, business leader\, or cybersecurity enthusiast\, this webinar promises to equip you with the knowledge and tools needed to effectively leverage LLMs within your organization. \nAbout FocalCXM \nFocalCXM is a software product development services company with a portfolio of innovative SaaS services to re-engineer CRM/CX processes for enterprises worldwide. With a laser focus on specific industries\, FocalCXM is passionate about collaborating with customers and partners in solving their problems; one industry process at a time.
URL:https://www.focalcxm.com/event/securely-leveraging-llms-in-enterprises-a-step-towards-adapting-genai/
LOCATION:Zoom
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241024T120000
DTEND;TZID=America/New_York:20241024T124500
DTSTAMP:20241114T130538Z
CREATED:20241001T103847Z
LAST-MODIFIED:20241114T130538Z
UID:8884-1729771200-1729773900@www.focalcxm.com
SUMMARY:Innovative AI Workflows: Advanced RAG\, Secure Data Sharing\, and Clean Rooms on Databricks
DESCRIPTION:Join us for a deep dive into cutting-edge AI workflows that are transforming how organizations manage and collaborate with data on Databricks. This webinar will explore a range of topics\, from advanced retrieval-augmented generation (RAG) strategies\, how to secure and collaborative models and data sharing methods\, all while maintaining compliance and data privacy. \nTopics: \nAdvanced RAG Strategies: Learn more about advanced retrieval-augmented generation (RAG) techniques\, such as chunking strategies for working with big datasets and query transformations that make AI-generated answers more relevant. Learn how to fine-tune RAG workflows to deliver more accurate and contextually aware results. \nSecure Data Sharing: Discover tools like Delta Sharing\, which allow seamless data sharing across teams and organizations without duplicating data. We will explore how this technology ensures compliance with privacy regulations such as GDPR and HIPAA and showcase a real-world case study demonstrating secure data sharing in action. \nCollaborative Model Sharing: Learn how the Databricks Marketplace enables teams to share\, distribute\, and monetize custom-built AI models. With flexible licensing options\, organizations can maintain control over their models while fostering collaboration or generating revenue. Find out how companies are using the Marketplace to advance AI development. \nClean Rooms on Databricks: Explore the power of Databricks Clean Rooms\, secure computing environments where sensitive data can be analyzed and shared without exposing raw data. This is especially crucial in industries like finance\, healthcare\, and marketing\, where privacy is paramount. Learn how clean rooms promote innovation while maintaining the highest standards of data security. \nAbout the Presenters: \nVenkata Jyothi Kotra   \nVenkata Jyothi Kotra is the Director of Data & AI at Focal CXM\, where she leads Data & AI Solutions for the commercial an public sector. Additionally\, she is an adjunct faculty member in Data Analytics at South New Hampshire University. With a deep focus on data modernization\, architecture\, governance\, and enterprise data modeling\, Ms. Kotra integrates data\, analytics\, and machine learning to drive decisions in sales\, marketing\, finance\, and operations. Her areas of expertise include big data\, cloud computing\, distributed data processing\, system upgrades\, and business process transformation. transformation. \nAditya Maddineni   \nAditya Maddineni holds a master’s degree in data science and specializes in applying Generative AI (GenAI) solutions to solve complex business challenges. Through his hands-on experience in real-time projects\, Aditya has demonstrated expertise in leveraging advanced data-driven technologies to foster innovation and efficiency across various industries. \nDon’t miss out on this opportunity to stay ahead of the curve in the rapidly evolving field of AI and data science. Register today to secure your spot!
URL:https://www.focalcxm.com/event/innovative-ai-workflows-advanced-rag-secure-data-sharing-and-clean-rooms-on-databricks/
LOCATION:Zoom
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240926T120000
DTEND;TZID=America/New_York:20240926T124500
DTSTAMP:20241114T130703Z
CREATED:20240906T055456Z
LAST-MODIFIED:20241114T130703Z
UID:8861-1727352000-1727354700@www.focalcxm.com
SUMMARY:Beyond the Hype: Databricks' Generative AI
DESCRIPTION:Join us for an insightful webinar that delves deep into the world of generative AI\, exploring the latest advancements in Large Language Models (LLMs) and their application within Databricks. Whether you’re a data scientist\, engineer\, or AI enthusiast\, this session will equip you with the knowledge and tools to integrate Generative AI with Databricks’ scalable processing capabilities. Through practical use cases and hands-on demonstrations\, you’ll gain valuable insights into the implementation of Gen AI models. \nKey Topics Covered: \n\nFoundation Models & LLM Applications:\nExplore real-world applications anchored on foundation models and large language models (LLMs).\nGenerative AI in Action:\nShowcase examples of question/answer generation\, and text interpretation.\nDesign Patterns:\nUnderstand key design patterns\, including prompt engineering\, retrieval augmented generation (RAG)\, fine-tuning\, and pre-training.\nAI Lifecycle with Databricks:\nFrom data collection to model construction\, LLMops\, serving\, and monitoring—explore Databricks’ consolidated artificial intelligence lifecycle.\nAdvanced Features & Tools:\n\nUnity Catalog\nMLflow\nMosaic AI Model Serving\nMosaic AI Vector Search\nLakehouse Monitoring\nAI Playground\nMosaic AI Model Training\nMosaic AI Agent Framework\nMosaic AI Agent Evaluation and Model Sharing via Market Place\n\n\n\nWhy Attend? \n\nGain a comprehensive understanding of integrating Gen AI with Databricks.\nLearn practical applications and design patterns for LLMs.\nAccess hands-on demonstrations and real-world use cases.\nEquip yourself with tools to enhance your AI projects.\n\nWho Should Attend? \nThis webinar is ideal for: \n\nData Scientists looking to expand their expertise in AI and machine learning.\nData Engineers interested in integrating generative AI into scalable pipelines.\nAI Enthusiasts eager to explore cutting-edge advancements in LLMs.\nDecision-makers in tech organizations looking to understand the value of generative AI.\nIT Professionals seeking practical insights into AI implementation and deployment within Databricks.\n\nAbout the Presenter \nVenkata Jyothi Kotra : Venkata Jyothi Kotra a is the Director of Data & AI at Focal CXM\, where she leads Data & AI Solutions for the commercial an public sector. Additionally\, she is an adjunct faculty member in Data Analytics at South New Hampshire University. With a deep focus on data modernization\, architecture\, governance\, and enterprise data modeling\, Ms. Kotra integrates data\, analytics\, and machine learning to drive decisions in sales\, marketing\, finance\, and operations. Her areas of expertise include big data\, cloud computing\, distributed data processing\, system upgrades\, and business process transformation. \nDon’t miss out on this opportunity to stay ahead of the curve in the rapidly evolving field of AI and data science. Register today to secure your spot!\n\n\n\n 
URL:https://www.focalcxm.com/event/beyond-the-hype-databricks-generative-ai/
LOCATION:Zoom
ATTACH;FMTTYPE=image/jpeg:https://www.focalcxm.com/wp-content/uploads/2024/09/A-deep-dive-into-generative-AI-using-Data-Bricks-Register-now.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240723T120000
DTEND;TZID=America/New_York:20240723T124500
DTSTAMP:20241114T130822Z
CREATED:20240705T133414Z
LAST-MODIFIED:20241114T130822Z
UID:8691-1721736000-1721738700@www.focalcxm.com
SUMMARY:Unlocking the Power of AI and Machine Learning with Databricks: Strategies\, Tools\, and Best Practices
DESCRIPTION:AI and LLM Solutions Building on Databricks: Key Concepts of the End-to-End AI Lifecycle\, from Data Preparation and Model Building to Deployment\, Monitoring\, and MLOps \nData preparation for model training: Learn how to load and process data for AI workloads. \nFeature engineering: Use Unity Catalog to create feature tables and track feature lineage. \nTraining and registration of models: Use AutoML for efficient training and tuning of ML models. \nProduction real-time or batch serving: Start using model serving for real-time workloads or deploy MLflow models for offline inference. \nSelf-hosting large language models (LLMs): Securely and cost-effectively host open-source LLMs within the Databricks environment. \nMonitoring deployed models: Continuously capture and log Model Serving endpoint inputs and predictions. \nBundle assets for programmatic deployment: Use Databricks Asset Bundles for efficient packaging and deployment of data and AI assets. \nEnd-to-end MLOps: Combine DataOps\, ModelOps\, and DevOps for end-to-end ML and LLM operations. \nAbout the Presenter \nVenkata Jyothi Kotra : Venkata Jyothi Kotra is the Director of Data & AI at Focal CXM\, where she leads Data & AI Solutions for the commercial an public sector. Additionally\, she is an adjunct faculty member in Data Analytics at South New Hampshire University. With a deep focus on data modernization\, architecture\, governance\, and enterprise data modeling\, Ms. Kotra integrates data\, analytics\, and machine learning to drive decisions in sales\, marketing\, finance\, and operations. Her areas of expertise include big data\, cloud computing\, distributed data processing\, system upgrades\, and business process transformation. \nAbout FocalCXM \nFocalCXM is a software product development services company with a portfolio of innovative SaaS services to re-engineer CRM/CX processes for enterprises worldwide. With a laser focus on specific industries\, FocalCXM is passionate about collaborating with customers and partners in solving their problems; one industry process at a time.
URL:https://www.focalcxm.com/event/unlocking-the-power-of-ai-and-machine-learning-with-databricks-strategies-tools-and-best-practices/
LOCATION:Zoom
ATTACH;FMTTYPE=image/jpeg:https://www.focalcxm.com/wp-content/uploads/2024/07/Unlocking-the-Power-of-AI-and-Machine-Learning-with-Databricks-Strategies-Tools-and-Best-Practices-16.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240717T120000
DTEND;TZID=America/New_York:20240717T123000
DTSTAMP:20241021T133149Z
CREATED:20240705T134236Z
LAST-MODIFIED:20241021T133149Z
UID:8697-1721217600-1721219400@www.focalcxm.com
SUMMARY:Leveraging the Salesforce platform to address challenges in Pre-Clinical and Clinical Space
DESCRIPTION:Managing laboratory experiments seamlessly and efficiently isn’t always easy. There are increased demands for more testing\, higher standards for quality & data compliance\, the need to minimize overhead\, and the emphasis on proper tracking and data management. Together these dynamics present an opportunity to develop a platform that can manage pre-clinical research effectively. The need to allow for proper planning\, initiation\, and documentation of experiments can help researchers plan and organize data more effectively. The reproducibility of experiments is important for reinforcing hypotheses and data validation. Therefore\, experimental retrieving and archiving are also critical characteristics of an effective pre-clinical research management tool.\nLabPulse is an application specifically designed by Principal Investigators in the Life Sciences industry to streamline their work\, manage projects and improve collaboration amongst researchers. It is built on Salesforce\, the world’s most popular Application Development & Delivery Platform.  Join us to know more. \nThis session is ideal for Principal Investigators at universities\, research labs\, and pharmaceutical companies. \nAbout the Presenters: \nAdi Buddhavarapu:  \nAdi is the co-founder and CEO of FocalCXM. Prior to founding Focal\, Adi had worked at Oracle Corporation as a Senior CRM Product Strategist where he developed world-class enterprise software for the global Life Sciences industry. He is passionate about re-engineering employee and customer journeys by leveraging CRM Platforms\, Great Data and AI. \nSai Rohith Ramini:  \nSai Rohith is a highly motivated and skilled Salesforce Developer and Administrator with 2 years of professional Salesforce expertise. He graduated with a Master’s degree in Computer Science from California State University\, East Bay in 2022. Proficient in all phases of the software development life cycle (SDLC)\, from requirements analysis to the deployment of enterprise-level applications\, he has refined his skills in Lightning Web Components (LWC)\, Experience Cloud\, comprehensive Salesforce development\, and maintaining Salesforce customizations and integrations. He is a Certified Salesforce Administrator\, Platform Developer I\, Sales Cloud Consultant\, and Experience Cloud Consultant. \nAbout FocalCXM \nFocalCXM is a software product development services company with a portfolio of innovative SaaS services to re-engineer CRM/CX processes for enterprises worldwide. With a laser focus on specific industries\, FocalCXM is passionate about collaborating with customers and partners in solving their problems; one industry process at a time.
URL:https://www.focalcxm.com/event/leveraging-the-salesforce-platform-to-address-challenges-in-pre-clinical-and-clinical-space/
LOCATION:Zoom
ATTACH;FMTTYPE=image/jpeg:https://www.focalcxm.com/wp-content/uploads/2024/07/Leveraging-Salesforce-platform-to-address-challenges-in-Pre-Clinical-and-Clinical-Space.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240626T140000
DTEND;TZID=America/New_York:20240626T144500
DTSTAMP:20250430T121035Z
CREATED:20240616T055423Z
LAST-MODIFIED:20250430T121035Z
UID:8633-1719410400-1719413100@www.focalcxm.com
SUMMARY:Salesforce Experience Cloud for LS Organizations?
DESCRIPTION:Life Sciences Organizations across Pharma\, MedTech\, BioTech and other segments have invested heavily into the Salesforce Platform for their CRM initiatives.  Currently\, many websites at these organizations have been implemented in Joomla\, WordPress and other technologies. However\, it is time to understand why and how Salesforce Experience Cloud can be leveraged to re-engineer the Self Service Journeys. \nSalesforce Experience Cloud\, formerly known as Salesforce Community Cloud\, is a platform provided by Salesforce that enables companies to create branded online communities for their customers\, partners\, employees\, and other stakeholders. These communities are designed to facilitate collaboration\, engagement\, and self-service support. From a Life Sciences perspective\, Experience Cloud is great to improve experiences for Payors\, Patients\, HCPs and other stakeholders. \nHere are some key features and capabilities of Salesforce Experience Cloud: \nCustomization: Experience Cloud allows organizations to create customized\, branded online communities tailored to their specific needs and audience. Users can personalize the community’s look and feel\, layout\, navigation\, and content to reflect their brand identity and meet their business objectives. \nEngagement: Experience Cloud enables companies to engage with their customers\, partners\, and employees in a variety of ways\, including forums\, discussions\, polls\, Q&A\, blogs\, and more. Users can interact with each other\, share knowledge and resources\, and collaborate on projects and initiatives. \nSelf-Service Support: Experience Cloud empowers organizations to provide self-service support to their customers and partners\, allowing them to find answers to their questions\, access resources and documentation\, and resolve issues on their own without having to contact customer support. \nIntegration: Experience Cloud seamlessly integrates with other Salesforce products and third-party applications\, enabling organizations to leverage existing data\, workflows\, and processes within their communities. Integration with Salesforce CRM\, Marketing Cloud\, Service Cloud\, and other solutions ensures a unified experience across different touchpoints. \nMobile Experience: Experience Cloud provides a mobile-responsive design\, ensuring that communities are accessible and optimized for various devices\, including smartphones and tablets. Users can engage with communities on the go\, enhancing their overall experience and productivity. \nSecurity and Compliance: Experience Cloud includes robust security features to protect sensitive data and ensure compliance with industry regulations and standards. Administrators can control access permissions\, authentication methods\, and data encryption to safeguard confidential information. \nOverall\, Salesforce Experience Cloud empowers Life Sciences organizations to build vibrant online communities for Payors\, Patients\, HCPs that foster collaboration\, drive engagement\, and deliver value to all the stakeholders while reducing the cost of implementing Self Service Portals. \nWhy Salesforce Experience Cloud? \n\nLimit the number of technology skills required within an organization.\nMaximize the ROI by leveraging capabilities that are present within the Salesforce platform.\nSimplify Integration between websites and other enterprise systems.\nDeliver exceptional customer journeys across all stakeholders within the ecosystem.\n\n  \nAbout the presenters  \nSkip Kleckner is a Salesforce Architect at FocalCXM\, bringing a wealth of experience in Salesforce solutions and project management. Skip leads the development of Lightning Web Components for high-profile clients\, ensuring top-notch quality and efficiency. He is also skilled at improving agile processes and boosting team productivity. \nSkip’s expertise includes data architecture\, system integration\, and enterprise-level solutions. He has a solid track record in managing complex Salesforce projects\, from disaster recovery systems to billing integrations. Proficient in SOQL\, Apex\, Visualforce\, LWC\, and JavaScript\, Skip uses tools like VS Code\, Developer Console\, and GitHub to keep his projects running smoothly. \nIn his presentation\, “Unlocking the Potential of Salesforce Experience Cloud for Life Sciences Organizations\,” Skip will show how Salesforce Experience Cloud can enhance self-service journeys for Life Sciences organizations. He will cover the platform’s features\, such as customization\, engagement\, self-service support\, integration\, mobile experience\, and security. Skip will demonstrate how these capabilities foster collaboration\, engagement\, and value for stakeholders like Payors\, Patients\, and HCPs. He will also discuss how Salesforce Experience Cloud can maximize ROI\, simplify integrations\, and deliver exceptional customer journeys in the Life Sciences sector. \nAmbadas Joshi is a seasoned Salesforce Lead and Solution Architect with over 14 years of experience\, Joshi is passionate about leveraging Salesforce features to solve real-world business challenges. He specializes in designing and delivering robust\, scalable\, and high-performance Salesforce solutions. Joshi is highly skilled in designing and implementing seamless integrations between Salesforce and other enterprise systems. \nWith a strong focus on mentoring and leading development teams\, Joshi conducts thorough code reviews and ensures adherence to best practices in Salesforce development. His extensive experience and dedication make him a valuable asset in any Salesforce project. \nAbout FocalCXM \nFocalCXM is a software product development services company with a portfolio of innovative SaaS services to re-engineer CRM/CX processes for enterprises worldwide. With a laser focus on specific industries\, FocalCXM is passionate about collaborating with customers and partners in solving their problems; one industry process at a time.
URL:https://www.focalcxm.com/event/unlocking-the-potential-of-salesforce-experience-cloud-for-life-sciences-organizations/
LOCATION:Zoom
CATEGORIES:Events
ATTACH;FMTTYPE=image/jpeg:https://www.focalcxm.com/wp-content/uploads/2024/06/Salesforce-Experience-Cloud-11-11.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240625T133000
DTEND;TZID=America/New_York:20240625T141500
DTSTAMP:20241114T130910Z
CREATED:20240605T151441Z
LAST-MODIFIED:20241114T130910Z
UID:8604-1719322200-1719324900@www.focalcxm.com
SUMMARY:Delta lake and Lakehouse Architecture
DESCRIPTION:Delta Lake and Lakehouse Architecture: Unified Governance \nThe Data Lakehouse is a novel data management architecture that has surfaced to facilitate artificial intelligence and business intelligence operations on massive quantities of data stored in data lakes on low-cost cloud storage. Without requiring a distinct data warehouse\, this architecture integrates the most advantageous features of data lakes and data warehouses\, including direct file access\, native support for Python\, data science\, and AI frameworks\, and SQL and performance capabilities. \nKey Features of a Lakehouse: \nRecent innovations with the Data Lakehouse architecture can help simplify data and AI workloads\, ease collaboration for data teams\, and maintain the kind of flexibility and openness that allows your organization to stay agile as you scale. Here are key features to consider when evaluating Data Lakehouse architectures: \nTransaction Support: In an enterprise Lakehouse\, many data pipelines will often be reading and writing data concurrently. Support for ACID (Atomicity\, Consistency\, Isolation\, and Durability) transactions ensures consistency as multiple parties concurrently read or write data. \nSchema Enforcement and Governance: The Lakehouse should have a way to support schema enforcement and evolution\, supporting data warehouse schema paradigms such as star/snowflake. The system should be able to reason about data integrity\, and it should have robust governance and auditing mechanisms. \nData Governance: Capabilities including auditing\, retention\, and lineage have become essential\, particularly considering recent privacy regulations. Tools that allow data discovery have become popular\, such as data catalogs and data usage metrics. \nBI Support: Lakehouse allows the use of BI tools directly on the source data. This reduces staleness and latency\, improves recency\, and lowers costs by not having to operationalize two copies of the data in both a data lake and a warehouse. \nStorage Decoupled from Compute: In practice\, this means storage and compute use separate clusters\, so these systems can scale to many more concurrent users and larger data sizes. Some modern data warehouses also have this property. \nOpenness: The storage formats\, such as Apache Parquet\, are open and standardized\, so a variety of tools and engines\, including machine learning and Python/R libraries\, can efficiently access the data directly. \nSupport for Diverse Data Types (Unstructured and Structured): The Lakehouse can be used to store\, refine\, analyze\, and access data types needed for many new data applications\, including images\, video\, audio\, semi-structured data\, and text. \nSupport for Diverse Workloads: Use the same data repository for a range of workloads\, including data science\, machine learning\, and SQL analytics. Multiple tools might be needed to support all these workloads. \nEnd-to-End Streaming: Real-time reports are the norm in many enterprises. Support for streaming eliminates the need for separate systems dedicated to serving real-time data applications. \nAbout presenter \nVenkata Jyothi Kotra is the Director of Data & AI at Focal CXM\, where she leads Data & AI Solutions for the commercial an public sector. Additionally\, she is an adjunct faculty member in Data Analytics at South New Hampshire University. With a deep focus on data modernization\, architecture\, governance\, and enterprise data modeling\, Ms. Kotra integrates data\, analytics\, and machine learning to drive decisions in sales\, marketing\, finance\, and operations. Her areas of expertise include big data\, cloud computing\, distributed data processing\, system upgrades\, and business process transformation. \nAbout FocalCXM \nFocalCXM is a software product development services company with a portfolio of innovative SaaS services to re-engineer CRM/CX processes for enterprises worldwide. With a laser focus on specific industries\, FocalCXM is passionate about collaborating with customers and partners in solving their problems; one industry process at a time.
URL:https://www.focalcxm.com/event/delta-lake-and-lakehouse-architecture/
LOCATION:Zoom
ATTACH;FMTTYPE=image/jpeg:https://www.focalcxm.com/wp-content/uploads/2024/06/Data-Lakehouse-Simplifying-Data-Engineering-Analytics-Artificial-Intelligence-Venkata-Jyothi-Kotra-10-10.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240529T110000
DTEND;TZID=America/New_York:20240529T114500
DTSTAMP:20240716T075117Z
CREATED:20240513T065835Z
LAST-MODIFIED:20240716T075117Z
UID:8494-1716980400-1716983100@www.focalcxm.com
SUMMARY:Next Generation Rebates Solution for Salesforce Platform
DESCRIPTION:Traditional Rebate Management Systems are complex. They are fraught with multiple integration points resulting in Data Quality challenges\, lack transparency\, do not support compliance and expensive to maintain. \nFocalCXM is pleased to introduce b2brebates\, our next-gen Rebates Application using Salesforce and AWS. While leveraging the native capabilities in Salesforce\, the solution leverages serverless capabilities in AWS for rebate calculations and Salesforce for Contract Management\, Account 360 and supporting Compliance needs. \nDuring this session\, you’ll know: \n\nA brief overview of the challenges associated with current Rebates solutions.\nAn overview of the next generation rebates solution using Salesforce and AWS.\nA live demonstration highlighting the ease of implementation and user-friendly interface of our platform.\n\nb2brebates solution is designed to provide the following benefits: \n\nCut down the cost  of ownership by 50%\nMinimize ETL jobs that can drastically improve data quality and reliability on calculations\nProvide flexibility to handle complex rules.\nSupport the needs of Compliance teams.\n\nWhether you’re a manufacturer\, distributor\, or retailer\, this webinar is essential for anyone looking to stay ahead of the curve in rebate management. Don’t miss out on this opportunity to revolutionize your rebate processes and drive greater success for your business. Register now to secure your spot and embark on the journey towards a more efficient and profitable future. \n  \nAbout the Presenters: \nNarender Rathod: As a Product and Project Manager\, Naren has extensive experience with Rebates Solutions and has been supporting multiple countries with complex rules for a leading Animal Health Company.  With Naren’s deep expertise and passionate for Customer Loyalty Programs\, he lead the development of  b2brebates application. \nAdi Buddhavarapu:  Adi is the co-founder and CEO of FocalCXM. Prior to founding Focal\, Adi had worked at Oracle Corporation as a Senior CRM Product Strategist where he developed world-class enterprise software for the global Life Sciences industry. He is passionate about re-engineering employee and customer journeys by leveraging CRM Platforms\, Great Data and AI. \n 
URL:https://www.focalcxm.com/event/next-generation-rebates-solution-for-salesforce-platform/
LOCATION:Zoom
ATTACH;FMTTYPE=image/jpeg:https://www.focalcxm.com/wp-content/uploads/2024/05/Webinar-Template-06.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240425T110000
DTEND;TZID=America/New_York:20240425T113000
DTSTAMP:20240716T075145Z
CREATED:20240423T102240Z
LAST-MODIFIED:20240716T075145Z
UID:8483-1714042800-1714044600@www.focalcxm.com
SUMMARY:Building Dynamic Search Experiences with Coveo's Atomic Framework
DESCRIPTION:Target Audience: Coveo Search Engineering Teams \nThis webinar is tailored for existing Coveo customers who have built their search interfaces without using front-end libraries or frameworks. The goal is to guide attendees into the world of creating feature-rich search experiences leveraging Coveo’s innovative Atomic Framework. \nThe webinar will dive deep into how Coveo’s Atomic Framework can be leveraged to develop advanced\, highly customizable search interfaces. The session aims to showcase the capabilities of the Atomic Framework and how it can empower Coveo users to take their search interfaces to the next level in terms of functionality and user experience. \nCoveo Atomic is a web component library for assembling responsive\, accessible\, and future-proof Coveo-powered search interfaces. Atomic components are self-encapsulated\, composable\, and lightweight. Under the hood\, Atomic relies on the Coveo Headless library to interface with the Coveo Platform and handle the search application state. Atomic is an ideal option if you want to quickly assemble a feature-rich Coveo-powered search interface without having to implement all of its UI components on your own. \nThis webinar is sponsored by FocalCXM’s Enterprise Search Center of Excellence will give you an overview  of Coveo Atomic and help you understand how to leverage Atomic within your enterprise. Don’t miss the opportunity to unlock the full potential of your Coveo Platform and take your Search interface to the next level. Reserve your spot now to gain valuable insights and practical tips for maximizing the impact of your Search Solution \nAbout FocalCXM\nFocalCXM is a Software Product Development Services company with a portfolio of innovative SaaS Software and Services to re-engineer CRM/CX processes for enterprises worldwide. With a laser focus on specific industries\, FocalCXM is passionate about collaborating with customers and partners and solving specific problems; one industry process at a time. \nHome 02 \n \nAbout Coveo\nWe believe that relevance is critical to winning in the new digital experience economy. Coveo is a market-leading AI-powered relevance platform. We aim to enable our customers to deliver the relevant experiences that we believe people expect in the new digital economy. \nOur SaaS-native\, multi-tenant platform injects search\, recommendations\, and personalization solutions into digital experiences. We provide solutions for e-commerce\, service\, website\, and workplace applications. Our solutions are designed to provide tangible value to our customers by helping drive revenue growth\, reduce customer support costs\, increase customer satisfaction and website engagement\, and improve employee proficiency and satisfaction. \nOur AI powers relevant interactions for hundreds of the world’s most innovative brands and is supported by a large network of global system integrators and implementation partners. \n 
URL:https://www.focalcxm.com/event/building-dynamic-search-experiences-with-coveos-atomic-framework/
LOCATION:Zoom
CATEGORIES:Events
ATTACH;FMTTYPE=image/jpeg:https://www.focalcxm.com/wp-content/uploads/2024/04/webinar-11.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240424T110000
DTEND;TZID=America/New_York:20240424T233000
DTSTAMP:20250430T121131Z
CREATED:20240423T100722Z
LAST-MODIFIED:20250430T121131Z
UID:8470-1713956400-1714001400@www.focalcxm.com
SUMMARY:Salesforce Experience Cloud for LS Organizations?
DESCRIPTION:Life Sciences Organizations across Pharma\, MedTech\, BioTech and other segments have invested heavily into the Salesforce Platform for their CRM initiatives.  Currently\, many websites at these organizations have been implemented in Joomla\, WordPress and other technologies. However\, it is time to understand why and how Salesforce Experience Cloud can be leveraged to re-engineer the Self Service Journeys. \nSalesforce Experience Cloud\, formerly known as Salesforce Community Cloud\, is a platform provided by Salesforce that enables companies to create branded online communities for their customers\, partners\, employees\, and other stakeholders. These communities are designed to facilitate collaboration\, engagement\, and self-service support. From a Life Sciences perspective\, Experience Cloud is great to improve experiences for Payors\, Patients\, HCPs and other stakeholders. \nHere are some key features and capabilities of Salesforce Experience Cloud: \nCustomization: Experience Cloud allows organizations to create customized\, branded online communities tailored to their specific needs and audience. Users can personalize the community’s look and feel\, layout\, navigation\, and content to reflect their brand identity and meet their business objectives. \nEngagement: Experience Cloud enables companies to engage with their customers\, partners\, and employees in a variety of ways\, including forums\, discussions\, polls\, Q&A\, blogs\, and more. Users can interact with each other\, share knowledge and resources\, and collaborate on projects and initiatives. \nSelf-Service Support: Experience Cloud empowers organizations to provide self-service support to their customers and partners\, allowing them to find answers to their questions\, access resources and documentation\, and resolve issues on their own without having to contact customer support. \nIntegration: Experience Cloud seamlessly integrates with other Salesforce products and third-party applications\, enabling organizations to leverage existing data\, workflows\, and processes within their communities. Integration with Salesforce CRM\, Marketing Cloud\, Service Cloud\, and other solutions ensures a unified experience across different touchpoints. \nMobile Experience: Experience Cloud provides a mobile-responsive design\, ensuring that communities are accessible and optimized for various devices\, including smartphones and tablets. Users can engage with communities on the go\, enhancing their overall experience and productivity. \nSecurity and Compliance: Experience Cloud includes robust security features to protect sensitive data and ensure compliance with industry regulations and standards. Administrators can control access permissions\, authentication methods\, and data encryption to safeguard confidential information. \nOverall\, Salesforce Experience Cloud empowers Life Sciences organizations to build vibrant online communities for Payors\, Patients\, HCPs that foster collaboration\, drive engagement\, and deliver value to all the stakeholders while reducing the cost of implementing Self Service Portals. \nWhy Salesforce Experience Cloud? \n\nLimit the number of technology skills required within an organization.\nMaximize the ROI by leveraging capabilities that are present within the Salesforce platform.\nSimplify Integration between websites and other enterprise systems.\nDeliver exceptional customer journeys across all stakeholders within the ecosystem.\n\nAbout FocalCXM\nFocalCXM is a Software Product Development Services company with a portfolio of innovative SaaS Software and Services to re-engineer CRM/CX processes for enterprises worldwide. With a laser focus on specific industries\, FocalCXM is passionate about collaborating with customers and partners and solving specific problems; one industry process at a time.
URL:https://www.focalcxm.com/event/salesforce-experience-cloud-for-ls-organizations/
LOCATION:Zoom
CATEGORIES:Events
ATTACH;FMTTYPE=image/jpeg:https://www.focalcxm.com/wp-content/uploads/2024/04/webinar-Why-Salesforce-Experience-Cloud-for-Self-Service-Experiences-in-Life-Sciences-12-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230801T080000
DTEND;TZID=America/New_York:20230801T170000
DTSTAMP:20240517T141341Z
CREATED:20240517T132743Z
LAST-MODIFIED:20240517T141341Z
UID:8524-1690876800-1690909200@www.focalcxm.com
SUMMARY:Improving Search Relevance in Life Sciences Enterprises using  Coveo
DESCRIPTION:How can enterprises in an industry such as Life Sciences – or more specifically\, Pharma\, be expected to be leaders in innovation while adhering to strict regulations? \nBusiness challenges such as managing information including unstructured data\, fragmented data sources\, compliance with regulatory requirements\, and ineffective knowledge management can impede important objectives such as decision-making and productivity but also impact the pace of innovation.  This highlights the need for NextGen solutions including AI Search to help facilitate informed decision-making by unifying data sources\, promoting compliance\, knowledge sharing\, and innovation. \nJoin SREENI ALURI CIO\, FocalCXM and CECILE DESMARAIS Sr. Account Executive Coveo as they discuss three high-impact AI use case areas for Pharma that will help your internal teams and external visitors find what they need effortlessly. \nUse case areas include: \n\n\n\nRegulatory Affairs and Clinical Trial Operations\nCommercialization\nMedical Affairs\n\n\n\n\nAbout FocalCXM\nFocalCXM is a Software Product Development Services company with a portfolio of innovative SaaS Software and Services that streamline CRM/CX processes for enterprises worldwide. With a laser focus on specific industries\, FocalCXM is passionate about collaborating with customers and partners and solving specific problems; one process at a time. \nAbout Coveo\nWe believe that relevance is critical to winning in the new digital experience economy. Coveo is a market-leading AI-powered relevance platform. We aim to enable our customers to deliver the relevant experiences that we believe people expect in the new digital economy. Our SaaS-native\, multi-tenant platform injects search\, recommendations\, and personalization solutions into digital experiences. We provide solutions for e-commerce\, service\, website\, and workplace applications. Our solutions are designed to provide tangible value to our customers by helping drive revenue growth\, reduce customer support costs\, increase customer satisfaction and website engagement\, and improve employee proficiency and satisfaction. Our AI powers relevant interactions for hundreds of the world’s most innovative brands and is supported by a large network of global system integrators and implementation partners.
URL:https://www.focalcxm.com/event/improving-search-relevance-in-life-sciences-enterprises-using-coveo/
CATEGORIES:Events
ATTACH;FMTTYPE=image/png:https://www.focalcxm.com/wp-content/uploads/2023/05/Webinar-Cover-3.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20211202T080000
DTEND;TZID=America/New_York:20211202T170000
DTSTAMP:20240517T141503Z
CREATED:20240517T133019Z
LAST-MODIFIED:20240517T141503Z
UID:8526-1638432000-1638464400@www.focalcxm.com
SUMMARY:Streamlining Middle Office in Life Sciences using OmniStudio
DESCRIPTION:The concept of the Middle Office has been emerging as a growing business challenge in the Life Sciences industry. Middle Office has a set of requirements and processes that fall somewhere in between the scope of the revenue-driving Front Office and Back Office operations. A few examples are Pricing Analysis\, Contracts Analysis\, Inventory Management\, Rebates\, Consignment Processing\, and Quarterly Business Reviews (QBR) in MedTech. \nPrepping for a Quarterly Business Review requires an incredible amount of effort.  During a QBR\, account managers & sales leaders from the MedTech organization meet with the client’s leadership team to provide a quarterly update and discuss opportunities that mutually benefit each other. This process of gathering this data for this meeting entails several challenges: \n\nThe data required for the QBR  resides in multiple systems such as JD Edwards\, SAP\, etc.\n\nContracts\nAssets\nInventory\nOrders\n\n\nEducational material and images (for new or existing products) reside in multiple systems.\nExtracting reports from Business Intelligence Systems and embedding them into the QBR deck takes time.\nGenerating PowerPoint decks for discussion with Sales Team/Key Account Management takes time and effort.\nThere is no easy way of defining and capturing periodic assessments across all business units.\n\nJoin this webinar to understand how SalesForce OmniStudio can streamline the work of  Middle Office professionals. In this webinar\, we will walk you through a live demo of the following: \n\nRetrieving data from multiple data sources without writing a single line of code by leveraging Vlocity Integration Procedure.\nAn OmniScript for creating assessments that give customers a guided path for completing a business process and serves as a configurable way of creating a seamless customer experience.\nEmbedding Business Intelligence Reports into the final outcome of the QBR within an Omniscript.\n\n 
URL:https://www.focalcxm.com/event/streamlining-middle-office-in-life-sciences-using-omnistudio/
CATEGORIES:Events
ATTACH;FMTTYPE=image/png:https://www.focalcxm.com/wp-content/uploads/2021/11/Webinar-0.3-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20211028T080000
DTEND;TZID=America/New_York:20211028T170000
DTSTAMP:20240517T141749Z
CREATED:20240517T133137Z
LAST-MODIFIED:20240517T141749Z
UID:8528-1635408000-1635440400@www.focalcxm.com
SUMMARY:Salesforce OmniStudio: An Agile Way to build a Customer 360 Degree View
DESCRIPTION:Customer-facing teams expect a 360-degree view of a customer as part of the CRM rollouts. From an IT perspective\, this includes retrieving data from multiple systems such as SAP\, Salesforce\, Data warehouses\, Rebate Systems\, e.t.c\, manipulating the data\, and then finally presenting it in an easy-to-digest manner. The above steps can be complex and are often part of projects that span multiple quarters or more. The question is how can IT teams meet the needs of customer-facing teams quickly and efficiently? \nThe Omnistudio module from Salesforce provides an efficient pattern to solve the above challenge using DataRaptors\, Flex Cards\, Calculation Matrixes e.t.c \nJoin us on this webinar as we demonstrate a live example of integration between SAP and Salesforce using OmniStudio \n \n  \n  \n  \n  \n  \n  \n  \n  \n  \n 
URL:https://www.focalcxm.com/event/salesforce-omnistudio-an-agile-way-to-build-a-customer-360-degree-view/
CATEGORIES:Events
ATTACH;FMTTYPE=image/png:https://www.focalcxm.com/wp-content/uploads/2021/09/Customer-360_alt.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20210624T080000
DTEND;TZID=America/New_York:20210624T170000
DTSTAMP:20250430T115425Z
CREATED:20240517T133301Z
LAST-MODIFIED:20250430T115425Z
UID:8530-1624521600-1624554000@www.focalcxm.com
SUMMARY:Capture VoC\, Mine Unstructured text and View Insights in Salesforce
DESCRIPTION:A true Global Voice of the Customer (VoC) platform should enable brands to capture customer concerns at the moment of truth and empower them to act based on the feedback. Often times\, brands either fail to understand the true voice due to the lack of a right set of tools that work Online/Offline or not take any action because of the complexity in analyzing qualitative feedback. In this webinar\, Adi Buddhavarapu from FocalCXM and Ranjeet Srivastava from ForestRim will show you practical ways of capturing VoC using StoryPulse\, mining the feedback for useful nuggets using Textual ETL and then synchronizing the data with Salesforce. \nFocalCXM’s StoryPulse is a Closed Loop Learning & Assessment Platform (CLLAP). The platform provides innovative methods to capture field data and synchronize with back-end CRM platforms. It also leverages gamification and game-based approaches to make learning and educating customers a fun and engaging activity! Use cases include Voice of the Customer Programs\, Field Inventory Capture\, Compliance Courses\, Customer Education & Engagement\, etc \nFOREST RIM®’s TextualETL™ reads\, integrates\, and prepares unstructured data that is ready to go into standard technologies such as Oracle\, DB2\, Teradata\, and NT SQL Server. Once the unstructured data resides in any of those technologies\, standard analytical tools such as Business Objects\, Cognos\, MicroStrategy\, SAS\, Tableau and other analytical and BI visualization technologies can be used to access\, analyze\, and present your unstructured data.
URL:https://www.focalcxm.com/event/capture-voc-mine-unstructured-text-and-view-insights-in-salesforce/
CATEGORIES:Events
ATTACH;FMTTYPE=image/jpeg:https://www.focalcxm.com/wp-content/uploads/2021/06/Webinar.jpg
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